Resume
Strategist, planning
PHD Media (Uber)
2024 - Present
- Successfully manages individual deliverables, developing and managing media programs, and responding to the flow of client media-related needs
- Spearheads multiple million dollar campaign’s billing process
- Leads Omni and other platform research for client asks and campaign briefs
- Manages MAF, estimate, and PO change processes
- Tactical presentation deck slide design and creation
- Manages and mentors Assistant Strategist
BRAND MARKETING COORDINATOR & SOCIAL MEDIA MANAGER
Tower Products Inc, AV Industry Manufacturer & Distributer (Owners of Industry Standard Audio and Visual Brands such as Camplex (used by NASA, SpaceX, NFL etc..), Sescom (used by Post Malone, MLB, etc..) and Laird Digital Media (used by Apple)
2021 - Present
- Spearheads and implements comprehensive marketing strategies and campaigns, encompassing new product launches, partnerships, events, and culturally significant moments from inception to completion
- Builds from the ground up, multiple and simultaneous marketing campaigns that span various tech and creative teams
- Partners efficiently and effectively with R&D and tech sales teams to deliver on each deadline Responsible for monitoring and assessing social media metrics to gauge campaign effectiveness, refine strategies, and optimize audience engagement
- Heads external vendor relations globally while creating and supporting annual quarter million dollar budgets for multiple brands such as Camplex, Sescom, Laird Digital Cinema, etc
- Oversees paid SEO, optimizes monthly campaigns, and creates properly forecasted content plans, across all paid social and search with a #1 Google rank across all channels
- Management and creation of tens of thousands of product SKUs and their inventory, descriptions, branding, and customer-facing documentation
MARKETING & SOCIAL MEDIA MANAGER
SDL + GHS, an Insurance Agency
2019 - 2020
- Responsible for successfully designing and implementing the Company's marketing strategy and worked to ensure that the SDL + GHS brand remains recognizable, up-to-date, and exciting across all social platforms
- Responsible for ensuring that branding is consistent across advertising campaigns, internally and externally to maximize revenue, CRM, and sales insight
- Maintained vigilant awareness of emerging YA and diverse cultural trends, injecting the social sphere with modern and engaging concepts
- The creation of media plans, packages, and presentations to educate sales and account management departments on upselling opportunities
AUDIO ENGINEER, PRODUCER
Tanner Mayone Productions
2015 - Present
- Produced and engineered various albums including Hudon's Crew's Spacebound, LockJaw's Marble, and Patch Road's Lovely Little Shadow
- Proficient in all fields of music production & engineering
- Assists clients with their social media strategy and brand’s online presence
- Manage client relations and scheduling of daily recording & mixing sessions